About us
We build athletes who hold up under pressure
The Athletic Advisor is a coaching company for student-athletes who intend to play at the next level — and for the families walking that road with them.
Our story
Started with one recurring problem
Adam Tannehill kept meeting the same athlete. Talented. Coachable. Trained six days a week. And completely undone by a bad start, a missed shot, or a coach watching from the fence line.
Nobody was teaching them the other half of the game. So he built it — a structured, one-on-one way to train confidence, composure, and focus the same way an athlete trains speed and strength.
Then came the second problem: athletes who had done the work and still went unnoticed because nobody showed them how to talk to college coaches. So recruiting strategy became part of the program too.
Today The Athletic Advisor works with middle school, high school, collegiate, and professional athletes across golf, soccer, disc golf, and more — plus the parents and coaches around them.
Meet Adam
The full story, in his words

What we believe
Five things we will not compromise
- 01
The person comes before the player
An athlete who is well outside their sport performs better inside it. We start there, every time.
- 02
Mental strength is trainable
It is not a personality type. It is a set of skills, and skills respond to reps.
- 03
Families are part of the program
When the athlete, the parent, and the coach share one language, growth accelerates.
- 04
Honest feedback beats encouragement
Athletes get plenty of cheering. What they rarely get is someone telling them the truth kindly.
- 05
Fit matters more than volume
We would rather coach fewer athletes properly than run a program at scale.
Start here
Your athlete's next season starts with one conversation.
Thirty minutes, no cost, no pitch. We'll look at where your athlete is, what's getting in the way, and what a plan would look like.